Peter Cobley

Some Scottish photos - where do you want to be?

It is a delight to be able to post these photos, some of which are breath taking. I am enjoying island life on Mull with regular visits to Oban and elsewhere on the mainland. Claire loves her school and is very happy.

I do miss the good people who were in my life back in England and I keep in touch with a number of them.

I don’t miss those people who only think of number one and occupy the societal group of individuals that are both morally bankrupt, and in less salutary language would not even piss on you if you were on fire. So to these I extend my arm, then bring it back to place my thumb on my nose, to then wiggle my fingers rapidly. I really don’t miss you, and if anything pity you.

I am in fact a castle against you marauders - people who only seek to break into another’s mental, emotional, and spiritual sanctity; ransacking and making off with their ill gotten gains, whether money or ego. In my opinion people who do not give back to life but instead only service their selves and ego. People who think they are nice, but are not (see Brigden, Ulwin-Bishop, Sarjant, Burke, Jones, Hutchinson etc. etc. etc. They are all the same.)

So were do you want to be? I know where I am.

Blowing a Hooley as they say in Scotland (Tobermory)

I can safely say from the safety of my lounge that Storm Eowyn is battering Tobermory, yet I am singularly amazed that our garden’s small birds are in flight and feeding off the seeds I left out, including hanging off a swinging bird feeder that lurches about like a deranged pendulum. Blue Tits and Chaffinches, nothing bigger apart from Seagulls soaring above.

Friday 17th January and found us

Morning people. It’s is Friday 17th January 2025. I’ve a day off! Whoop whoop. Later on catching up with Claire for a coffee after she finishes teaching at the wonderful Western Isles Hotel.

Today I am going to attack personal resentments (actually business as well) that I still harbour. I intend putting pen to paper, fingers to keyboard and so remove them from me. I find that writing and typing such things out takes the power out of them. You see them in front of you, minuscule, unimportant, pointless.

I’ll also do a bit of work on my business website, www.foundus.co.uk, and lovingly write some interesting copy, even if it is only for me. At the moment I am on the hunt for consulting business and search and selection briefs.

But I am now up in Scotland in Tobermory, and have not chased or been in touch with people. And unfortunately the ad’ game likes to have egos massaged, and is notorious at not contacting suppliers like myself, and soon forgetting them to look at the new shiny thing (in this case fecking AI) that they think a) a customer needs, b) can charge for, c) or wax lyrical over, consuming reams of editorial on how it’s to be the next big thing to save the world. Yawn…. And it’s all BS and blah, blah, blah.

People are only really interested in attention being focused on them as they position self as an advertising expert, and in current climes AI. It’s all BS to be frank and the driving of Ego. Rant over.

You don’t need an ad agency to sell you what you don’t need.

Ad agencies in the UK are a waste of space in my opinion for the most part.

A pretty bold statement but one I believe more fully in as I’ve grown older. But like all statements has flaws.

A reputation for charging and piss poor service or Groundhog Day schedules does not endear many to ad’ agencies, and please do avoid them. They damage the institution of advertising and those agencies that do a bloody good job of strategising, implementing, and delivering on a company’s marketing, and quite rightly charge their rate.

And we too can be piss poor and live Groundhog Days.

Like the repetitive agency not taking risk and reinventing the marketing schedule, we can be creatures of habit or dangerous repetition. Dull, staid, and acting out the same narrative. But what we can do is launch a new marketing plan for ourselves as in one sense we are all like a limited company, maybe even a plc. We can at any moment change our marketing narrative to both ourself and world.

We can market of how we live in the moment, that the past is gone, tomorrow yet to come; and in focusing on the now our full attention is devoted to living life and enjoying each moment, not obscuring the next moment.

"Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment." - Buddha


Footnote

Avoid all the bollocks that is the newsfeed on LinkedIn. You are better than that, as is your business. Time spent on you and your business will attract customers and like minded people; not ego centric posts whose motives are questionable.

The found us office view - Thursday 16th January 2025

A panoramic view from the found us office over Tobermory and the Sound of Mull.

Today is a splendid day for found us. Glorious morning up until 1pm whereupon I catch a lift to Craignuire to meet up with some fellow islanders. Back for a nice dinner this evening.

I have decided to blog on petercobley.com and not foundus.co.uk, but talk about found us, my 10+ year consulting business in advertising, marketing, and media.

What the scores on the doors, found us?

Well the business is 10 years old since inception on 28th February 2014. I am now 53 and back then was 43. A lot indeed a lot has happened to me, the business, life, the world.

Me

As mentioned I am now older, more experienced, wiser (Claire my wife may disagree vehemently), and have over ten years of running a solo business through economic malaise, COVID, world disorder, and anarchy, a move to Tobermory, Isle of Mull from Saddleworth, and last but not least an advertising industry that was over staffed and bloated and needs consolidation.

If I am also honest, and I need to be, those ten years were plagued with deteriorating mental health due to progressive addiction to alcohol, my OCD, and childhood trauma that finally was brought to bear and dealt with.

So I am right royally pleased with myself for having survived when the odds were certainly stacked against me, of my almost losing myself, and of having to bear cruel judgement by others of my addiction and being ill from it.

But, and we don’t always see past out strife to and beyond the but’s, I have a peace and serenity I’ve never had, and a clear view of the seabed floor like a swim off Mull, where I can see all shapes and things in real time. And my being able to see, listen, and experience the moment, not the past or future, is a true gift. I can dip my head under the surf and waves of life to see my gentle and clear waters beneath, and it is my choice to choose where I look. My view is no longer opaque with my life’s turbulence sullying the water.

Life and the World

There has been a lot happening over the last ten years of business and I oft wonder that if I’d had a crystal ball whether I’d have embarked on starting a business. That said the decline my business has seen is self inflicted. But I’ve also been subject to some bad players I suspect, a downturn in the market over which I have no control, and the simple fact of running an advertising business whereby if you don’t speak to people you get forgotten about, with advertising adhering sadly to the old adage of he who shouts loudest gets heard.

Yet I am always a big believer that in adversity one can see great opportunities in which to prosper (and this does not purely mean money) and in this present moment as I type in the office I am blessed with having come to the end of a long period of upheaval and shittiness, and can now embrace the what next, the fun and challenge of change, being able to re-launch and enhance (not re-invent) what I am and what found us is. I also have the beauty of choice honed by experience so allowing me to not to have to work with advertising arseholes. And believe you and I they are plenty apiece.

So, please don’t forget my little but perfectly formed found us which can offer some absolutely (excuse superlative) honest hard graft to help you grow you business and people. I love it, love working with nice people and companies, and live life with renewed vigour and calmness, of which someone out there, a business out, there will benefit from.

Say hello to founds us. And have a marvellous Thursday.

Looking South from the found us office.

Tobermory, Craignuire, Oban in a day

A photo this afternoon of the Calmac Craignuire ferry terminus.

A productive and good day today, which involved catching up with AA chums on a morning meditation Zoom, followed by a face to face/Zoom in Craignuire with Carol, and now typing as I head back on the MV Loch Frisha from Oban to Craignuire. A 35 minute drive to Tobermory, and should be back home before 11pm.

A long day but well worth meeting a team, a group, a tribe of honest, decent people, striving to live good giving selfless lives.

Arriving in Oban on the MV Loch Frisha.

A quiet cabin on the MV Loch Frisha as she heads to Craignuire, Isle of Mull at 21.39.

A fell running club like no other

Erm… I thought about this post, and thought some more, it now being 2025 and now some time sits between the tail end of 2021, and all of 2022 and 2023.

I now have closure after a lot of hard work on self, recognising my bad behaviour. But what is the closure?

When off my tits with addiction and lashing out, the Saddleworth Runners Club and its members had always been an anchor for me. I’d even joined the committer and organised races for the Club. I had friends in the Club, or so I thought. The Club was a safe place, or so I thought. People would understand me, help me, rally around. Or so I thought.

SRC / Saddleworth Runners Club

What I discovered about the Club was that it is heavily populated (not all members) with people who are hypocritical, gossip, and only give two hoots about self. I wish I’d realised I’d joined a running version of a stuck up golf or yachting club, run by a committee with as much empathy and caring as a household brick.

So in making closure I’d like to say thanks to the committee for not having my back, nor most of the members. And most of all to the clique of men and women who make the Club their life and who would not even sully themselves to piss on you if you were on fire, if woe betide your face does not fit or you transgress against the norm.

I am glad to be rid of the Club, glad to remove the windscreen sticker, and thankful, oh so thankful that the cruelty of people helped lead to Tobermory; for we are now truly blessed.

There are some fine people in the Club who have values. But there is a cabal of people, mostly women who can make life difficult. If you are thinking of joining this fell running Club, I’d advise looking to others, as the Saddleworth Runners Club is not what it portrays itself to be.

I think the action of the Chairman, his number, two, the committee, and members has led to a malaise in the Club, so that it has simply become the bastion of white middle class types that also socialise in white middle class places.

And I say and believe this “inclusive” Club could not be anymore “exclusive” if it tried.

Western Isles Hotel - Tobermory, Isle of Mull

Yesterday saw a mirror being installed at Indigo’s house in Tob, 10 minutes walk from our pad, followed by some shopping and then a sojourn to the Western Isles Hotel overlooking Tobermory, for a male 50 something bitch and stich talk session, whereupon the world was put to rights.

Hippy mirror

I’d highly recommend the Western Isles Hotel as a delightful place blending modern with old in its various rooms. With great food its glass covered restaurant commands a stunning view over Tobermory and its bay, whilst I’ve never had a bad meal there.

Tobermory and Mull, to me, always looks stunning no matter the weather and the decision by my wife Claire to take the teacher’s role at the High School ground breaking.

Friends, family, and nice folk (no riff raff) come visit Claire and I in our humble but beautiful abode, atop a hill, with sea views to boot! (Oh, and no members of the Saddleworth Runners Club, the ever so bigoted and un-inclusive fell running Club.)

A Wonderful Photographic Week on Mull

Nothing really to report as such, except that it has been a wonderful week experiencing Mull. Whether it was the loss and search for an iPhone, deer eating the seeds from the bird feeder, or a bracing icy Loch Ba walk, or lunchtime on Friday in the sun of Tobermory’s Main Street.

So thought to do a photo bomb as such on the blog. Enjoy…. Friends are welcome to visit us, we have a nice spare room; and as Basil Fawlty would say, “no riff raff.”

Loch Ba walk

Desperate to get out of the house and enjoy the scenery here on Mull, we drove Minty to Knock near Ben More, parked up at Knock Farm and began a walk on the south west of the Loch - 2 miles out and 2 miles back in windy, icy, and cold conditions.

But what a walk! Bracing yes, but the views and atmosphere of being alone in the wild weather wonderful.

It turned out to be a nice 4 mile walk with great views and chatting. After the walk we drove alongside Loch Na Keal toward the “Burg” (Ardmeanach) with the intention of having lunch. But the wind was that wild and rotary that two doors of the campervan were snatched out of my hands; so we enjoyed the views and then drove home to Tobermory for lunch.

Full photos can be seen on Flickr.

Captain's Log - Lost Phaser, Tobermory Golf Course (no dogging)

If anyone had cast their eye Friday night across the expanse of Tobermory Golf Course they may have thought something was up, as a pair of head torches bobbed about on the course and in the wilderness surrounding it.

Dogging people may have cried aloud, or that the local deer have been on a shopping spree at Brown’s, the local general store, for head torches.

In fact it was Captain Cobley with crewmate Claire Cobley looking for a misplaced phaser (iPhone) that fell out of a running bum bag earlier that evening. Said phaser was recovered (eventually…)

Tobermory crime scene

This week saw a band of ruthless criminals invade Ardshona South’s gardens and carry out a heist, depriving the small birds of Tobermory of their breakfast, nay sustenance in times of winter famine.

After Peter Cobley laboured hard in icy weather and danger to install a three tier seed feeder for his small fluffy friends, he became concerned at a noticeable run on the seed he bought, and the discovery of perches on the ground that should have remained in the feeder. He was perplexed.

But all became apparent one winter morning when he observed local deer around 9am acting as a “smash and grab” team. The cheeky so and so’s.

The bird feeder now has to be retired at night.

(All said and done, he is worried as to the deer since they must be staving heading into Tobermory at that time and eating bird seed in a feeder a good 6/8 foot up a tree.)

When suffering from serenity.

And that is what I am suffering from, and boy am I happy to be in such a state. This is a culmination of really working on myself, help from others, and some quality reading. And lastly living on a beautiful island in the Inner Hebrides, which has made such an impact to my mental well being.

Crater Loch as known locally (which is not actually a crater and is instead a glacial feature.)

I now enter my 12th week of living full time on the Isle of Mull in Tobermory and that’s not a great deal of time when I think about it. Roughly two and a half months. And what a good two and a half months, with each day getting better and better. And what is better?

Better is a sense of peace, where I don’t miss the rush, the litter, the depravation, the claustrophobia, and behaviour of people in Tameside and Dukinfield where I last lived after we sold the house in Mossley. I don’t wish to slag off or critise Tameside, but the district of Manchester is a result of its governance and people.

It’s Council is Labour, and from my own experience is too long in power, untouchable, and pooly run with a number of Councillors riding a gravy train.

It’s residents seem for the most part not to have an interest in where they live, or the people around them. A crying shame for those that do care.

It is said that one should not do a geographical to escape unhappiness as you only take your head with you, but in some cases that is not the case and I can safely say the move out of all of the sh*t in both Mossley and Dukinfield was the most inspired and correct thing to do.

But it all comes down to change and the adage, “nothing changes, if nothing changes”. Embrace change as this is what I did. Is it frightening? Yes. Is it unpredicatable? Yes Can it go wrong? Yes.

My advice is do something of change that you have dreamed of, but never had the courage to carry out. Take that leap of faith.

Looking out over the sea toward Rum and Eigg.

A walk around Crater Loch.

Sitting to the south west of Tobermory by approximately two miles is the locally named Crater Loch or ‘S Airde Beinn in Gallic. Interestingly enough for aficionados, it is not actually a crater and the result of glacial action.

Its a short drive out to the Mishnish Lochs from where you park and begin the climb up to the ridge above the Loch; being rewarded with stunning 360 panoramic views of Mull, the mainland, and the islands of Rum, Eigg, Coll and Tiree.

On the way to the ridge we bumped into a couple of people.

Claire, Kara, and Caitlin.

I still need to pinch myself at being able to live and work here.

Full photos and videos on Flickr.

Saturday 4th January - from Craignuire to Oban and back again.

Sat very comfortably and at the right temperature on the MV Isle of Mull as she chugs her way to Craignuire from Oban, where I’ve been since Thursday evening. I thought I’d post some photos that I took last night of Oban as I wandered back to the YHA where I stayed over. Cresent Moon and the night lights of Oban.

Looking forward to catching up with Wifey who has driven from Tobermory to pick me up at Craignuire.

A second day of 2025 and what a walk

Typing here in Oban in the YHA, nice and toasty, and enjoying the silence after the bedlam of a young family being rounded up for bed. It has been a rather good day. I was up early, reading away, spotted a group of female red deer using the garden, to then have a little lie down, followed by a lovely bracing costal walk near Glengorm Castle at Sorne Point by the ruined fort at Dun Ara, where we checked out the bathing pool, in fact a natural man made harbour of possible Norse origin that the fort guarded.

All the photos and videos for the day can be found online at Flickr.

A recap of some past blogging from 2024.

The view out to see from beneath Dunnstaffnage Castle.

Currently sat in a living room in the Oban YHA on the second day of 2025; re-visiting some old blog posts that I wrote in 2024, giving a chronological history of my thinking process. Some I suppose played a key part in my thinking. And it is time to say goodbye to the blogs, and thinking associated with them.

(2024 was a changeable year for me, with quite a lot going on; change and growth across the physical, mental, emotional, and spiritual spheres. In January Claire had left Mossley, not to return, as she headed up to Tobermory, Isle of Mull, to start a new role at the High School. I was in Tameside over the period tidying up affairs, focusing on personal development, and making my own changes.)

June saw an important article that looked predominately at the Saddleworth Runners - the fell running club based in Mossley - that had been a big part of Claire and my life, and where I had been on the committee. After becoming ill, I soon learnt just how terrible a club it is to those members who do not fit in, even when poorly and act out of character. Something that occurred in 2021/2.

Sadly a Club I loved, as did Claire, but now realise one that acted on the gossip of one person. A club who’s leaders - Richard Gee and James Sheard, and others - sat back and let this gossip occur. It was not I discovered an inclusive club, but quite the opposite, exclusive for certain cabal of people.

I wrote the blog post, I'm a knob, but I am her knob and made no bones about calling out both the Saddleworth Runners and certain members of the Club that form a clique. The key person, who the Club supports and fails to take action against being Jen Ulwin Bishop, who acted as a source of gossip. Read the blog as it goes into more detail. Suffice to say the Club is not what it presents and I would be very careful about considering joining it. Now my behaviour was bat shit crazy, but the reaction and involvement in my private life uncalled for. Anyway all is covered in the blog post aforementioned.

I move on from it all, and I’ve had the honesty to look at self, have they? Nope.

In July I again put pen to paper and wrote Death by Social Media! Dumped off Social Media? Fuck em' which dealt with my being banished off social media by a number of people - all of which current or ex-Saddleworth Runners, spineless in jumping on the witch hunt. The blog piece became a wider examination of Social Media, establishing that you're not missing much if de-friended; in fact it should be viewed as a boon. Retrospectively, I now realise this was a good thing to have happened as it showed me the sheer vacuous nature of social media, of our unhealthy reliance on it, and of how it robs us of time, genuine relationships and our grasp on reality. And that only complete dipsticks use it as a weapon of choice.

It is good to be over the malevolence of social media, Saddleworth Runners, and a number of its members who are quite awful people.

Oh and lastly and annoyingly is yesterday’s blog entry as to a very poorly received Christmas card - Bigmouth Strikes Again... Jen Ulwin Bishop.

I don’t need to mix with such an example of a horrid person anymore; one who smacks of hypocrisy and other less salubrious people skills. I’m very free.

Bigmouth Strikes Again... Jen Ulwin Bishop

Much to household consternation, effrontery, and homage to plain stupidity, we received a Christmas card on Monday 30th December from a person who clearly has no grasp whatsoever in the peanut that is her brain of the hurt and damage she has caused, and causes with her gossip; whilst showing absolutely no regret, understanding, or compassion whatsoever.

Thankfully the Boss promptly took said card, ripped it up, and binned it.

NOTE:

Dear Bigmouth (Jen Ulwin Bishop),

Your card was not, is not welcomed. Try looking in a mirror at who and what you are. I don’t think for a moment it is pleasant view of yourself that you will see reflected back. You may have pulled the wool over the eyes of the Saddleworth Runners, but it takes one to know one as they say; and I know exactly the ugliness that you are physically, mentally, and emotionally.

Have a listen to the lyrics of The Smiths song. It might give you understanding as to frustration as to your presence that fails to go away. Like a lingering bad smell.

Turning on the Tobermory Christmas Lights

Last night on Main Street, Tobermory, saw the turning on of the Christmas lights.

What a wonderful experience last night being part of the Isle of Mull community as we all saw the Christmas Tractor parade, children choir singing carols, the Tobermory Choir singing carols, Ukulele playing and singing of carols, a raffle, Banjo Beale judging shop fronts, then the countdown to the turning on of the lights.

Full photos and videos can be found at: https://www.flickr.com/gp/petercobley/0t5Cy5zpU1